Document (#37064)

Author

Thelwall, M.
Sud, P.
Vis, F.

Title

Commenting on YouTube videos : From guatemalan rock to El Big Bang

Source

Journal of the American Society for Information Science and Technology. 63(2012) no.3, S.616-629

Year

2012

Abstract

YouTube is one of the world's most popular websites and hosts numerous amateur and professional videos. Comments on these videos might be researched to give insights into audience reactions to important issues or particular videos. Yet, little is known about YouTube discussions in general: how frequent they are, who typically participates, and the role of sentiment. This article fills this gap through an analysis of large samples of text comments on YouTube videos. The results identify patterns and give some benchmarks against which future YouTube research into individual videos can be compared. For instance, the typical YouTube comment was mildly positive, was posted by a 29-year-old male, and contained 58 characters. About 23% of comments in the complete comment sets were replies to previous comments. There was no typical density of discussion on YouTube videos in the sense of the proportion of replies to other comments: videos with both few and many replies were common. The YouTube audience engaged with each other disproportionately when making negative comments, however; positive comments elicited few replies. The biggest trigger of discussion seemed to be religion, whereas the videos attracting the least discussion were predominantly from the Music, Comedy, and How to & Style categories. This suggests different audience uses for YouTube, from passive entertainment to active debating.

Field

Kommunikationswissenschaften

Object

YouTube

Similar documents (author)

1. Thelwall, M.; Thelwall, S.: ¬A thematic analysis of highly retweeted early COVID-19 tweets : consensus, information, dissent and lockdown life (2020) 4.89

   4.888919 = sum of:
     4.888919 = weight(author_txt:thelwall in 1179) [ClassicSimilarity], result of:
       4.888919 = fieldWeight in 1179, product of:
         1.4142135 = tf(freq=2.0), with freq of:
           2.0 = termFreq=2.0
         6.9139757 = idf(docFreq=119, maxDocs=44421)
         0.5 = fieldNorm(doc=1179)
   

2. Thelwall, M.: Extracting macroscopic information from Web links (2001) 4.32

   4.3212347 = sum of:
     4.3212347 = weight(author_txt:thelwall in 851) [ClassicSimilarity], result of:
       4.3212347 = fieldWeight in 851, product of:
         1.0 = tf(freq=1.0), with freq of:
           1.0 = termFreq=1.0
         6.9139757 = idf(docFreq=119, maxDocs=44421)
         0.625 = fieldNorm(doc=851)
   

3. Thelwall, M.: Conceptualizing documentation on the Web : an evaluation of different heuristic-based models for counting links between university Web sites (2002) 4.32

   4.3212347 = sum of:
     4.3212347 = weight(author_txt:thelwall in 1978) [ClassicSimilarity], result of:
       4.3212347 = fieldWeight in 1978, product of:
         1.0 = tf(freq=1.0), with freq of:
           1.0 = termFreq=1.0
         6.9139757 = idf(docFreq=119, maxDocs=44421)
         0.625 = fieldNorm(doc=1978)
   

4. Thelwall, M.: Text characteristics of English language university Web sites (2005) 4.32

   4.3212347 = sum of:
     4.3212347 = weight(author_txt:thelwall in 4463) [ClassicSimilarity], result of:
       4.3212347 = fieldWeight in 4463, product of:
         1.0 = tf(freq=1.0), with freq of:
           1.0 = termFreq=1.0
         6.9139757 = idf(docFreq=119, maxDocs=44421)
         0.625 = fieldNorm(doc=4463)
   

5. Thelwall, M.: Bibliometrics to webometrics (2009) 4.32

   4.3212347 = sum of:
     4.3212347 = weight(author_txt:thelwall in 5239) [ClassicSimilarity], result of:
       4.3212347 = fieldWeight in 5239, product of:
         1.0 = tf(freq=1.0), with freq of:
           1.0 = termFreq=1.0
         6.9139757 = idf(docFreq=119, maxDocs=44421)
         0.625 = fieldNorm(doc=5239)
   

Similar documents (content)

1. Thelwall, M.; Foster, D.: Male or female gender-polarized YouTube videos are less viewed (2021) 0.35

   0.34680742 = sum of:
     0.34680742 = product of:
       1.4450309 = sum of:
         0.10441141 = weight(abstract_txt:male in 1415) [ClassicSimilarity], result of:
           0.10441141 = score(doc=1415,freq=5.0), product of:
             0.07337061 = queryWeight, product of:
               8.146119 = idf(docFreq=34, maxDocs=44421)
               0.009006818 = queryNorm
             1.4230685 = fieldWeight in 1415, product of:
               2.236068 = tf(freq=5.0), with freq of:
                 5.0 = termFreq=5.0
               8.146119 = idf(docFreq=34, maxDocs=44421)
               0.078125 = fieldNorm(doc=1415)
         0.009430528 = weight(abstract_txt:from in 1415) [ClassicSimilarity], result of:
           0.009430528 = score(doc=1415,freq=3.0), product of:
             0.025256366 = queryWeight, product of:
               1.0162135 = boost
               2.759399 = idf(docFreq=7646, maxDocs=44421)
               0.009006818 = queryNorm
             0.3733921 = fieldWeight in 1415, product of:
               1.7320508 = tf(freq=3.0), with freq of:
                 3.0 = termFreq=3.0
               2.759399 = idf(docFreq=7646, maxDocs=44421)
               0.078125 = fieldNorm(doc=1415)
         0.05429261 = weight(abstract_txt:attracting in 1415) [ClassicSimilarity], result of:
           0.05429261 = score(doc=1415,freq=1.0), product of:
             0.081128605 = queryWeight, product of:
               1.0515404 = boost
               8.565973 = idf(docFreq=22, maxDocs=44421)
               0.009006818 = queryNorm
             0.66921663 = fieldWeight in 1415, product of:
               1.0 = tf(freq=1.0), with freq of:
                 1.0 = termFreq=1.0
               8.565973 = idf(docFreq=22, maxDocs=44421)
               0.078125 = fieldNorm(doc=1415)
         0.012783119 = weight(abstract_txt:were in 1415) [ClassicSimilarity], result of:
           0.012783119 = score(doc=1415,freq=1.0), product of:
             0.044614755 = queryWeight, product of:
               1.3506376 = boost
               3.6674848 = idf(docFreq=3083, maxDocs=44421)
               0.009006818 = queryNorm
             0.28652224 = fieldWeight in 1415, product of:
               1.0 = tf(freq=1.0), with freq of:
                 1.0 = termFreq=1.0
               3.6674848 = idf(docFreq=3083, maxDocs=44421)
               0.078125 = fieldNorm(doc=1415)
         0.5176426 = weight(abstract_txt:videos in 1415) [ClassicSimilarity], result of:
           0.5176426 = score(doc=1415,freq=4.0), product of:
             0.47799978 = queryWeight, product of:
               7.6572714 = boost
               6.930783 = idf(docFreq=117, maxDocs=44421)
               0.009006818 = queryNorm
             1.0829349 = fieldWeight in 1415, product of:
               2.0 = tf(freq=4.0), with freq of:
                 4.0 = termFreq=4.0
               6.930783 = idf(docFreq=117, maxDocs=44421)
               0.078125 = fieldNorm(doc=1415)
         0.7464707 = weight(abstract_txt:youtube in 1415) [ClassicSimilarity], result of:
           0.7464707 = score(doc=1415,freq=4.0), product of:
             0.6101213 = queryWeight, product of:
               8.651039 = boost
               7.8302665 = idf(docFreq=47, maxDocs=44421)
               0.009006818 = queryNorm
             1.2234792 = fieldWeight in 1415, product of:
               2.0 = tf(freq=4.0), with freq of:
                 4.0 = termFreq=4.0
               7.8302665 = idf(docFreq=47, maxDocs=44421)
               0.078125 = fieldNorm(doc=1415)
       0.24 = coord(6/25)
   

2. Song, M.; Jeong, Y.K.; Kim, H.J.: Identifying the topology of the K-pop video community on YouTube : a combined co-comment analysis approach (2015) 0.30

   0.29973957 = sum of:
     0.29973957 = product of:
       1.4986978 = sum of:
         0.07108696 = weight(abstract_txt:commenting in 3273) [ClassicSimilarity], result of:
           0.07108696 = score(doc=3273,freq=2.0), product of:
             0.08942731 = queryWeight, product of:
               1.1040126 = boost
               8.993418 = idf(docFreq=14, maxDocs=44421)
               0.009006818 = queryNorm
             0.7949133 = fieldWeight in 3273, product of:
               1.4142135 = tf(freq=2.0), with freq of:
                 2.0 = termFreq=2.0
               8.993418 = idf(docFreq=14, maxDocs=44421)
               0.0625 = fieldNorm(doc=3273)
         0.15897694 = weight(abstract_txt:comment in 3273) [ClassicSimilarity], result of:
           0.15897694 = score(doc=3273,freq=5.0), product of:
             0.1419699 = queryWeight, product of:
               1.9672161 = boost
               8.0125885 = idf(docFreq=39, maxDocs=44421)
               0.009006818 = queryNorm
             1.1197933 = fieldWeight in 3273, product of:
               2.236068 = tf(freq=5.0), with freq of:
                 5.0 = termFreq=5.0
               8.0125885 = idf(docFreq=39, maxDocs=44421)
               0.0625 = fieldNorm(doc=3273)
         0.33918214 = weight(abstract_txt:comments in 3273) [ClassicSimilarity], result of:
           0.33918214 = score(doc=3273,freq=7.0), product of:
             0.31933182 = queryWeight, product of:
               5.5196185 = boost
               6.4233527 = idf(docFreq=195, maxDocs=44421)
               0.009006818 = queryNorm
             1.062162 = fieldWeight in 3273, product of:
               2.6457512 = tf(freq=7.0), with freq of:
                 7.0 = termFreq=7.0
               6.4233527 = idf(docFreq=195, maxDocs=44421)
               0.0625 = fieldNorm(doc=3273)
         0.50718415 = weight(abstract_txt:videos in 3273) [ClassicSimilarity], result of:
           0.50718415 = score(doc=3273,freq=6.0), product of:
             0.47799978 = queryWeight, product of:
               7.6572714 = boost
               6.930783 = idf(docFreq=117, maxDocs=44421)
               0.009006818 = queryNorm
             1.0610552 = fieldWeight in 3273, product of:
               2.4494898 = tf(freq=6.0), with freq of:
                 6.0 = termFreq=6.0
               6.930783 = idf(docFreq=117, maxDocs=44421)
               0.0625 = fieldNorm(doc=3273)
         0.42226756 = weight(abstract_txt:youtube in 3273) [ClassicSimilarity], result of:
           0.42226756 = score(doc=3273,freq=2.0), product of:
             0.6101213 = queryWeight, product of:
               8.651039 = boost
               7.8302665 = idf(docFreq=47, maxDocs=44421)
               0.009006818 = queryNorm
             0.6921043 = fieldWeight in 3273, product of:
               1.4142135 = tf(freq=2.0), with freq of:
                 2.0 = termFreq=2.0
               7.8302665 = idf(docFreq=47, maxDocs=44421)
               0.0625 = fieldNorm(doc=3273)
       0.2 = coord(5/25)
   

3. Sugimoto, C.R.; Thelwall, M.: Scholars on soap boxes : science communication and dissemination in TED videos (2013) 0.22

   0.21930945 = sum of:
     0.21930945 = product of:
       1.0965472 = sum of:
         0.020452991 = weight(abstract_txt:were in 1678) [ClassicSimilarity], result of:
           0.020452991 = score(doc=1678,freq=4.0), product of:
             0.044614755 = queryWeight, product of:
               1.3506376 = boost
               3.6674848 = idf(docFreq=3083, maxDocs=44421)
               0.009006818 = queryNorm
             0.4584356 = fieldWeight in 1678, product of:
               2.0 = tf(freq=4.0), with freq of:
                 4.0 = termFreq=4.0
               3.6674848 = idf(docFreq=3083, maxDocs=44421)
               0.0625 = fieldNorm(doc=1678)
         0.028136086 = weight(abstract_txt:discussion in 1678) [ClassicSimilarity], result of:
           0.028136086 = score(doc=1678,freq=1.0), product of:
             0.08759979 = queryWeight, product of:
               1.8925663 = boost
               5.1390233 = idf(docFreq=707, maxDocs=44421)
               0.009006818 = queryNorm
             0.32118896 = fieldWeight in 1678, product of:
               1.0 = tf(freq=1.0), with freq of:
                 1.0 = termFreq=1.0
               5.1390233 = idf(docFreq=707, maxDocs=44421)
               0.0625 = fieldNorm(doc=1678)
         0.1281988 = weight(abstract_txt:comments in 1678) [ClassicSimilarity], result of:
           0.1281988 = score(doc=1678,freq=1.0), product of:
             0.31933182 = queryWeight, product of:
               5.5196185 = boost
               6.4233527 = idf(docFreq=195, maxDocs=44421)
               0.009006818 = queryNorm
             0.40145954 = fieldWeight in 1678, product of:
               1.0 = tf(freq=1.0), with freq of:
                 1.0 = termFreq=1.0
               6.4233527 = idf(docFreq=195, maxDocs=44421)
               0.0625 = fieldNorm(doc=1678)
         0.6211711 = weight(abstract_txt:videos in 1678) [ClassicSimilarity], result of:
           0.6211711 = score(doc=1678,freq=9.0), product of:
             0.47799978 = queryWeight, product of:
               7.6572714 = boost
               6.930783 = idf(docFreq=117, maxDocs=44421)
               0.009006818 = queryNorm
             1.2995218 = fieldWeight in 1678, product of:
               3.0 = tf(freq=9.0), with freq of:
                 9.0 = termFreq=9.0
               6.930783 = idf(docFreq=117, maxDocs=44421)
               0.0625 = fieldNorm(doc=1678)
         0.29858828 = weight(abstract_txt:youtube in 1678) [ClassicSimilarity], result of:
           0.29858828 = score(doc=1678,freq=1.0), product of:
             0.6101213 = queryWeight, product of:
               8.651039 = boost
               7.8302665 = idf(docFreq=47, maxDocs=44421)
               0.009006818 = queryNorm
             0.48939165 = fieldWeight in 1678, product of:
               1.0 = tf(freq=1.0), with freq of:
                 1.0 = termFreq=1.0
               7.8302665 = idf(docFreq=47, maxDocs=44421)
               0.0625 = fieldNorm(doc=1678)
       0.2 = coord(5/25)
   

4. Kousha, K.; Thelwall, M.; Abdoli, M.: ¬The role of online videos in research communication : a content analysis of YouTube videos cited in academic publications (2012) 0.22

   0.21903144 = sum of:
     0.21903144 = product of:
       1.3689466 = sum of:
         0.0061599948 = weight(abstract_txt:from in 1382) [ClassicSimilarity], result of:
           0.0061599948 = score(doc=1382,freq=2.0), product of:
             0.025256366 = queryWeight, product of:
               1.0162135 = boost
               2.759399 = idf(docFreq=7646, maxDocs=44421)
               0.009006818 = queryNorm
             0.2438987 = fieldWeight in 1382, product of:
               1.4142135 = tf(freq=2.0), with freq of:
                 2.0 = termFreq=2.0
               2.759399 = idf(docFreq=7646, maxDocs=44421)
               0.0625 = fieldNorm(doc=1382)
         0.010226496 = weight(abstract_txt:were in 1382) [ClassicSimilarity], result of:
           0.010226496 = score(doc=1382,freq=1.0), product of:
             0.044614755 = queryWeight, product of:
               1.3506376 = boost
               3.6674848 = idf(docFreq=3083, maxDocs=44421)
               0.009006818 = queryNorm
             0.2292178 = fieldWeight in 1382, product of:
               1.0 = tf(freq=1.0), with freq of:
                 1.0 = termFreq=1.0
               3.6674848 = idf(docFreq=3083, maxDocs=44421)
               0.0625 = fieldNorm(doc=1382)
         0.6211711 = weight(abstract_txt:videos in 1382) [ClassicSimilarity], result of:
           0.6211711 = score(doc=1382,freq=9.0), product of:
             0.47799978 = queryWeight, product of:
               7.6572714 = boost
               6.930783 = idf(docFreq=117, maxDocs=44421)
               0.009006818 = queryNorm
             1.2995218 = fieldWeight in 1382, product of:
               3.0 = tf(freq=9.0), with freq of:
                 9.0 = termFreq=9.0
               6.930783 = idf(docFreq=117, maxDocs=44421)
               0.0625 = fieldNorm(doc=1382)
         0.731389 = weight(abstract_txt:youtube in 1382) [ClassicSimilarity], result of:
           0.731389 = score(doc=1382,freq=6.0), product of:
             0.6101213 = queryWeight, product of:
               8.651039 = boost
               7.8302665 = idf(docFreq=47, maxDocs=44421)
               0.009006818 = queryNorm
             1.1987599 = fieldWeight in 1382, product of:
               2.4494898 = tf(freq=6.0), with freq of:
                 6.0 = termFreq=6.0
               7.8302665 = idf(docFreq=47, maxDocs=44421)
               0.0625 = fieldNorm(doc=1382)
       0.16 = coord(4/25)
   

5. Xiao, C.; Zhou, F.; Wu, Y.: Predicting audience gender in online content-sharing social networks (2013) 0.22

   0.21525238 = sum of:
     0.21525238 = product of:
       1.0762619 = sum of:
         0.052828457 = weight(abstract_txt:male in 1954) [ClassicSimilarity], result of:
           0.052828457 = score(doc=1954,freq=2.0), product of:
             0.07337061 = queryWeight, product of:
               8.146119 = idf(docFreq=34, maxDocs=44421)
               0.009006818 = queryNorm
             0.720022 = fieldWeight in 1954, product of:
               1.4142135 = tf(freq=2.0), with freq of:
                 2.0 = termFreq=2.0
               8.146119 = idf(docFreq=34, maxDocs=44421)
               0.0625 = fieldNorm(doc=1954)
         0.17562471 = weight(abstract_txt:audience in 1954) [ClassicSimilarity], result of:
           0.17562471 = score(doc=1954,freq=6.0), product of:
             0.16343081 = queryWeight, product of:
               2.5850356 = boost
               7.019336 = idf(docFreq=107, maxDocs=44421)
               0.009006818 = queryNorm
             1.074612 = fieldWeight in 1954, product of:
               2.4494898 = tf(freq=6.0), with freq of:
                 6.0 = termFreq=6.0
               7.019336 = idf(docFreq=107, maxDocs=44421)
               0.0625 = fieldNorm(doc=1954)
         0.2563976 = weight(abstract_txt:comments in 1954) [ClassicSimilarity], result of:
           0.2563976 = score(doc=1954,freq=4.0), product of:
             0.31933182 = queryWeight, product of:
               5.5196185 = boost
               6.4233527 = idf(docFreq=195, maxDocs=44421)
               0.009006818 = queryNorm
             0.8029191 = fieldWeight in 1954, product of:
               2.0 = tf(freq=4.0), with freq of:
                 4.0 = termFreq=4.0
               6.4233527 = idf(docFreq=195, maxDocs=44421)
               0.0625 = fieldNorm(doc=1954)
         0.29282287 = weight(abstract_txt:videos in 1954) [ClassicSimilarity], result of:
           0.29282287 = score(doc=1954,freq=2.0), product of:
             0.47799978 = queryWeight, product of:
               7.6572714 = boost
               6.930783 = idf(docFreq=117, maxDocs=44421)
               0.009006818 = queryNorm
             0.61260045 = fieldWeight in 1954, product of:
               1.4142135 = tf(freq=2.0), with freq of:
                 2.0 = termFreq=2.0
               6.930783 = idf(docFreq=117, maxDocs=44421)
               0.0625 = fieldNorm(doc=1954)
         0.29858828 = weight(abstract_txt:youtube in 1954) [ClassicSimilarity], result of:
           0.29858828 = score(doc=1954,freq=1.0), product of:
             0.6101213 = queryWeight, product of:
               8.651039 = boost
               7.8302665 = idf(docFreq=47, maxDocs=44421)
               0.009006818 = queryNorm
             0.48939165 = fieldWeight in 1954, product of:
               1.0 = tf(freq=1.0), with freq of:
                 1.0 = termFreq=1.0
               7.8302665 = idf(docFreq=47, maxDocs=44421)
               0.0625 = fieldNorm(doc=1954)
       0.2 = coord(5/25)