Document (#25474)

Author
Stock, M.
Title
Firmenauskünfte und Marketing via WWW oder CD-ROM : Die Qual der Wahl: Hoppenstedt Firmendatenbank
Source
Password. 2002, H.2, S.20-31
Year
2002
Abstract
Die Hoppenstedt Firmeninformationen GmbH bietet eine Palette von abgeleiteten Produkten aus einer einzigen Datenbank an. der Firmendatenbank. Aus dieser Gesamtdatenbasis heraus werden sowohl Internet-Versionen als auch CD-ROM-Editionen geschnitten und produziert. Die verschiedenen Distributionswege beinhalten demgemäß verschiedene Applikationen. Hoppenstedt selbst unterscheidet streng zwischen Auskunfts- und Marketing-Versionen. Welche Richtung soll der potentielle Nutzer einschlagen, um zu seinen gewünschten Informationen über deutsche Unternehmen zu gelangen? Warum werden Firmeninformationen ein und desselben Anbieters einmal als Internet- und einmal als CD-ROMVariante vermarktet? Wo liegen die jeweiligen Unterschiede? Kommt ein Profi-Nutzer mit dem Erwerb nur einer Lizenz aus? Oder ist demgegenüber aufgrund des vielfältigen Produktangebots eine detaillierte Auswahl für den Nutzer eher effektiver und kostengünstiger als ein "Universalpaket"? Die Hoppenstedt Firmeninformationen GmbH offeriert beachtenswerte Teilprodukte. Wir vergleichen.
Theme
Informationsmittel
Object
Hoppenstedt

Similar documents (author)

  1. Stock, M.; Stock, W.G.: Klassifikation und terminologische Kontrolle : Yahoo!, Open Directory und Oingo im Vergleich (2000) 4.93 
    4.92818 = sum of:
  4.92818 = weight(author_txt:stock in 5496) [ClassicSimilarity], result of:
    4.92818 = fieldWeight in 5496, product of:
      1.4142135 = tf(freq=2.0), with freq of:
        2.0 = termFreq=2.0
      6.9694996 = idf(docFreq=112, maxDocs=44218)
      0.5 = fieldNorm(doc=5496)
  2. Stock, M.; Stock, W.G.: Internet-Suchwerkzeuge im Vergleich (III) : Informationslinguistik und -statistik: AltaVista, FAST und Northern Light (2001) 4.93 
    4.92818 = sum of:
  4.92818 = weight(author_txt:stock in 5578) [ClassicSimilarity], result of:
    4.92818 = fieldWeight in 5578, product of:
      1.4142135 = tf(freq=2.0), with freq of:
        2.0 = termFreq=2.0
      6.9694996 = idf(docFreq=112, maxDocs=44218)
      0.5 = fieldNorm(doc=5578)
  3. Stock, M.; Stock, W.G.: Internet-Suchwerkzeuge im Vergleich (IV) : Relevance Ranking nach "Popularität" von Webseiten: Google (2001) 4.93 
    4.92818 = sum of:
  4.92818 = weight(author_txt:stock in 5771) [ClassicSimilarity], result of:
    4.92818 = fieldWeight in 5771, product of:
      1.4142135 = tf(freq=2.0), with freq of:
        2.0 = termFreq=2.0
      6.9694996 = idf(docFreq=112, maxDocs=44218)
      0.5 = fieldNorm(doc=5771)
  4. Stock, M.; Stock, W.G.: Internet-Suchwerkzeuge im Vergleich : Teil 1: Retrievaltests mit Known Item searches (2000) 4.93 
    4.92818 = sum of:
  4.92818 = weight(author_txt:stock in 5772) [ClassicSimilarity], result of:
    4.92818 = fieldWeight in 5772, product of:
      1.4142135 = tf(freq=2.0), with freq of:
        2.0 = termFreq=2.0
      6.9694996 = idf(docFreq=112, maxDocs=44218)
      0.5 = fieldNorm(doc=5772)
  5. Stock, M.; Stock, W.G.: Medizininformationen : Literaturnachweise, Volltexte und klinische Entscheidungen aus einer Hand (2004) 4.93 
    4.92818 = sum of:
  4.92818 = weight(author_txt:stock in 3288) [ClassicSimilarity], result of:
    4.92818 = fieldWeight in 3288, product of:
      1.4142135 = tf(freq=2.0), with freq of:
        2.0 = termFreq=2.0
      6.9694996 = idf(docFreq=112, maxDocs=44218)
      0.5 = fieldNorm(doc=3288)

Similar documents (content)

  1. Schmitt, H.-J.: Gast-Wirt-schaft : fünf Windows-Fernsteuerungen im Vergleich (1994) 0.06 
    0.064705186 = sum of:
  0.064705186 = product of:
    0.5392099 = sum of:
      0.16228655 = weight(abstract_txt:vergleichen in 8070) [ClassicSimilarity], result of:
        0.16228655 = score(doc=8070,freq=1.0), product of:
          0.15772913 = queryWeight, product of:
            1.0110067 = boost
            8.231152 = idf(docFreq=31, maxDocs=44218)
            0.018953843 = queryNorm
          1.028894 = fieldWeight in 8070, product of:
            1.0 = tf(freq=1.0), with freq of:
              1.0 = termFreq=1.0
            8.231152 = idf(docFreq=31, maxDocs=44218)
            0.125 = fieldNorm(doc=8070)
      0.06283609 = weight(abstract_txt:oder in 8070) [ClassicSimilarity], result of:
        0.06283609 = score(doc=8070,freq=2.0), product of:
          0.0837908 = queryWeight, product of:
            1.0421045 = boost
            4.2421675 = idf(docFreq=1727, maxDocs=44218)
            0.018953843 = queryNorm
          0.7499163 = fieldWeight in 8070, product of:
            1.4142135 = tf(freq=2.0), with freq of:
              2.0 = termFreq=2.0
            4.2421675 = idf(docFreq=1727, maxDocs=44218)
            0.125 = fieldNorm(doc=8070)
      0.31408727 = weight(abstract_txt:versionen in 8070) [ClassicSimilarity], result of:
        0.31408727 = score(doc=8070,freq=1.0), product of:
          0.30862692 = queryWeight, product of:
            2.0 = boost
            8.14154 = idf(docFreq=34, maxDocs=44218)
            0.018953843 = queryNorm
          1.0176924 = fieldWeight in 8070, product of:
            1.0 = tf(freq=1.0), with freq of:
              1.0 = termFreq=1.0
            8.14154 = idf(docFreq=34, maxDocs=44218)
            0.125 = fieldNorm(doc=8070)
    0.12 = coord(3/25)
  2. Bittner, E.: Auskunfts- und Informationssysteme in Datex-J (1994) 0.06 
    0.064350136 = sum of:
  0.064350136 = product of:
    0.8043767 = sum of:
      0.027769893 = weight(abstract_txt:oder in 7155) [ClassicSimilarity], result of:
        0.027769893 = score(doc=7155,freq=1.0), product of:
          0.0837908 = queryWeight, product of:
            1.0421045 = boost
            4.2421675 = idf(docFreq=1727, maxDocs=44218)
            0.018953843 = queryNorm
          0.33141935 = fieldWeight in 7155, product of:
            1.0 = tf(freq=1.0), with freq of:
              1.0 = termFreq=1.0
            4.2421675 = idf(docFreq=1727, maxDocs=44218)
            0.078125 = fieldNorm(doc=7155)
      0.77660686 = weight(title_txt:auskunfts in 7155) [ClassicSimilarity], result of:
        0.77660686 = score(doc=7155,freq=1.0), product of:
          0.21533282 = queryWeight, product of:
            1.181281 = boost
            9.617446 = idf(docFreq=7, maxDocs=44218)
            0.018953843 = queryNorm
          3.606542 = fieldWeight in 7155, product of:
            1.0 = tf(freq=1.0), with freq of:
              1.0 = termFreq=1.0
            9.617446 = idf(docFreq=7, maxDocs=44218)
            0.375 = fieldNorm(doc=7155)
    0.08 = coord(2/25)
  3. Tscherteu, G.; Langreiter, C.: Explorative Netzwerkanalyse im Living Web (2009) 0.06 
    0.056564588 = sum of:
  0.056564588 = product of:
    0.4713716 = sum of:
      0.13741319 = weight(abstract_txt:produziert in 4870) [ClassicSimilarity], result of:
        0.13741319 = score(doc=4870,freq=1.0), product of:
          0.15431346 = queryWeight, product of:
            8.14154 = idf(docFreq=34, maxDocs=44218)
            0.018953843 = queryNorm
          0.8904809 = fieldWeight in 4870, product of:
            1.0 = tf(freq=1.0), with freq of:
              1.0 = termFreq=1.0
            8.14154 = idf(docFreq=34, maxDocs=44218)
            0.109375 = fieldNorm(doc=4870)
      0.1849351 = weight(abstract_txt:effektiver in 4870) [ClassicSimilarity], result of:
        0.1849351 = score(doc=4870,freq=1.0), product of:
          0.18810388 = queryWeight, product of:
            1.1040709 = boost
            8.988837 = idf(docFreq=14, maxDocs=44218)
            0.018953843 = queryNorm
          0.98315406 = fieldWeight in 4870, product of:
            1.0 = tf(freq=1.0), with freq of:
              1.0 = termFreq=1.0
            8.988837 = idf(docFreq=14, maxDocs=44218)
            0.109375 = fieldNorm(doc=4870)
      0.1490233 = weight(abstract_txt:nutzer in 4870) [ClassicSimilarity], result of:
        0.1490233 = score(doc=4870,freq=1.0), product of:
          0.23492436 = queryWeight, product of:
            2.1370897 = boost
            5.799733 = idf(docFreq=363, maxDocs=44218)
            0.018953843 = queryNorm
          0.6343458 = fieldWeight in 4870, product of:
            1.0 = tf(freq=1.0), with freq of:
              1.0 = termFreq=1.0
            5.799733 = idf(docFreq=363, maxDocs=44218)
            0.109375 = fieldNorm(doc=4870)
    0.12 = coord(3/25)
  4. Hobohm, H.-C.: Vom Leser zum Kunden : Randbedingungen der Nutzerorientierung im Bibliotheksbereich (1997) 0.06 
    0.055302527 = sum of:
  0.055302527 = product of:
    0.3456408 = sum of:
      0.027769893 = weight(abstract_txt:oder in 7716) [ClassicSimilarity], result of:
        0.027769893 = score(doc=7716,freq=1.0), product of:
          0.0837908 = queryWeight, product of:
            1.0421045 = boost
            4.2421675 = idf(docFreq=1727, maxDocs=44218)
            0.018953843 = queryNorm
          0.33141935 = fieldWeight in 7716, product of:
            1.0 = tf(freq=1.0), with freq of:
              1.0 = termFreq=1.0
            4.2421675 = idf(docFreq=1727, maxDocs=44218)
            0.078125 = fieldNorm(doc=7716)
      0.10301715 = weight(abstract_txt:einmal in 7716) [ClassicSimilarity], result of:
        0.10301715 = score(doc=7716,freq=1.0), product of:
          0.20079517 = queryWeight, product of:
            1.6132056 = boost
            6.5669885 = idf(docFreq=168, maxDocs=44218)
            0.018953843 = queryNorm
          0.51304597 = fieldWeight in 7716, product of:
            1.0 = tf(freq=1.0), with freq of:
              1.0 = termFreq=1.0
            6.5669885 = idf(docFreq=168, maxDocs=44218)
            0.078125 = fieldNorm(doc=7716)
      0.10840856 = weight(abstract_txt:marketing in 7716) [ClassicSimilarity], result of:
        0.10840856 = score(doc=7716,freq=1.0), product of:
          0.20774119 = queryWeight, product of:
            1.6408708 = boost
            6.6796074 = idf(docFreq=150, maxDocs=44218)
            0.018953843 = queryNorm
          0.5218443 = fieldWeight in 7716, product of:
            1.0 = tf(freq=1.0), with freq of:
              1.0 = termFreq=1.0
            6.6796074 = idf(docFreq=150, maxDocs=44218)
            0.078125 = fieldNorm(doc=7716)
      0.1064452 = weight(abstract_txt:nutzer in 7716) [ClassicSimilarity], result of:
        0.1064452 = score(doc=7716,freq=1.0), product of:
          0.23492436 = queryWeight, product of:
            2.1370897 = boost
            5.799733 = idf(docFreq=363, maxDocs=44218)
            0.018953843 = queryNorm
          0.45310414 = fieldWeight in 7716, product of:
            1.0 = tf(freq=1.0), with freq of:
              1.0 = termFreq=1.0
            5.799733 = idf(docFreq=363, maxDocs=44218)
            0.078125 = fieldNorm(doc=7716)
    0.16 = coord(4/25)
  5. Gfesser, O.: Leichtere Orientierung und neue Raumaufteilung : Umstellung des Sachbuchbestandes auf Interessenkreise in Leinfelden-Echterdingen (2002) 0.05 
    0.05172032 = sum of:
  0.05172032 = product of:
    0.43100268 = sum of:
      0.044431828 = weight(abstract_txt:oder in 1272) [ClassicSimilarity], result of:
        0.044431828 = score(doc=1272,freq=1.0), product of:
          0.0837908 = queryWeight, product of:
            1.0421045 = boost
            4.2421675 = idf(docFreq=1727, maxDocs=44218)
            0.018953843 = queryNorm
          0.53027093 = fieldWeight in 1272, product of:
            1.0 = tf(freq=1.0), with freq of:
              1.0 = termFreq=1.0
            4.2421675 = idf(docFreq=1727, maxDocs=44218)
            0.125 = fieldNorm(doc=1272)
      0.21625854 = weight(abstract_txt:streng in 1272) [ClassicSimilarity], result of:
        0.21625854 = score(doc=1272,freq=1.0), product of:
          0.19100252 = queryWeight, product of:
            1.1125451 = boost
            9.05783 = idf(docFreq=13, maxDocs=44218)
            0.018953843 = queryNorm
          1.1322287 = fieldWeight in 1272, product of:
            1.0 = tf(freq=1.0), with freq of:
              1.0 = termFreq=1.0
            9.05783 = idf(docFreq=13, maxDocs=44218)
            0.125 = fieldNorm(doc=1272)
      0.17031233 = weight(abstract_txt:nutzer in 1272) [ClassicSimilarity], result of:
        0.17031233 = score(doc=1272,freq=1.0), product of:
          0.23492436 = queryWeight, product of:
            2.1370897 = boost
            5.799733 = idf(docFreq=363, maxDocs=44218)
            0.018953843 = queryNorm
          0.72496665 = fieldWeight in 1272, product of:
            1.0 = tf(freq=1.0), with freq of:
              1.0 = termFreq=1.0
            5.799733 = idf(docFreq=363, maxDocs=44218)
            0.125 = fieldNorm(doc=1272)
    0.12 = coord(3/25)