Document (#38642)

Author

Chua, A.Y.K.
Banerjee, S.

Title

Understanding review helpfulness as a function of reviewer reputation, review rating, and review depth

Source

Journal of the Association for Information Science and Technology. 66(2015) no.2, S.354-362

Year

2015

Abstract

This article examines review helpfulness as a function of reviewer reputation, review rating, and review depth. In drawing data from the popular review platform Amazon, results indicate that review helpfulness is positively related to reviewer profile and review depth but is negatively related to review rating. Users seem to have a proclivity for reviews contributed by reviewers with a positive track record. They also appreciate reviews with lambasting comments and those with adequate depth. By highlighting its implications for theory and practice, the article concludes with limitations and areas for further research.

Content

Vgl.: http://onlinelibrary.wiley.com/doi/10.1002/asi.23180/abstract.

Field

Kommunikationswissenschaften

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5. Sun, M.; Danfa, J.B.; Teplitskiy, M.: Does double-blind peer review reduce bias? : evidence from a top computer science conference (2022) 0.15

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