Document (#33033)

Author

Zhang, J.
Dimitroff, A.

Title

¬The impact of webpage content characteristics on webpage visibility in search engine results : part I

Source

Information processing and management. 41(2005) no.3, S.665-690

Year

2005

Abstract

Content characteristics of a webpage include factors such as keyword position in a webpage, keyword duplication, layout, and their combination. These factors may impact webpage visibility in a search engine. Four hypotheses are presented relating to the impact of selected content characteristics on webpage visibility in search engine results lists. Webpage visibility can be improved by increasing the frequency of keywords in the title, in the full-text and in both the title and full-text.

Theme

Suchmaschinen

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4. Wills, R.S.: Google's PageRank : the math behind the search engine (2006) 0.11

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5. Cheng, S.; YunTao, P.; JunPeng, Y.; Hong, G.; ZhengLu, Y.; ZhiYu, H.: PageRank, HITS and impact factor for journal ranking (2009) 0.09

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