Document (#12243)

Author
Ratzek, W.
Title
¬Die multimediale Gesellschaft : Entertainment als Attraktor
Source
Nachrichten für Dokumentation. 47(1996) H.1, S.33-38
Year
1996
Abstract
Das Faktum, Daß Nachrichtentechnik, das Verlagswesen, Film-Funk-Fernsehen (FFF) zum 'Global village' zusammenwachsen, ist mittlerweile hinlänglich bekannt. Über die technische Verfügbarkeit neuer Systeme und Anwendungen halten uns die Medien auf dem laufenden, wohingegen die Formen der Präsentation ins Hintertreffen geraten. Unter Präsentationsformen ist in diesem Zusammenhang die 'marktfähige Verpackung' der Inhalte zu verstehen. Dies ist eine Themestellung, die insbesondere für den IuD-Bereich von Interesse ist. Im vorliegenden beitrag werden einmal in diesem Zusammenhang relevante Schlüsselbegriffe wie Infotainment, Edutainment, Intertainment und Infomercial erläutert. Darüberhinaus werden einige multimediale Berufsbilder und Ausbildungseinrichtungen vorgestellt
Theme
Multimedia

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